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Social Media Marketing Campaigns - Beta Univrsity
Role
For Beta University, I led content creation, including video script writing, video editing, graphic design, and copywriting. I also planned the posting schedule, coordinating timing and cadence to keep campaigns consistent and campaign-ready.
Beta University is a startup accelerator and community that helps early-stage founders grow through programs, mentorship, and investor access.
Beta University Marketing Campaigns is a multi-channel collection of social posts, paid ad creatives, and event promotions created to build awareness and drive engagement. The work includes split-screen social drafts, brand-relevant short-form copy (including a James Cameron tweet concept), accelerator program promotions, and AI-themed content designed for scroll-stopping reach. It also features video production assets (thumbnail concepts and an app-style editing interface), event branding such as the XFund poster, and venture-focused promotional ads including AIX Ventures.
